Herman , Amy Goodman and Bernie Sanders  suggest that such a media system, especially when allowed to dominate the mainstream media , inevitably will be manipulated by these same corporations to suit their own interests.
These critics point out that the main national networks, NBC , CBS , and ABC , as well as most if not all of the smaller cable channels, are owned, funded, and controlled by an interconnected network of large corporate conglomerates and international banking interests, which may manipulate and filter out news that does not fit their corporate agenda. Media companies are slowly understanding how to accelerate the fluidity of media content across delivery channels to "expand revenue opportunities, broaden markets and reinforce consumer loyalties and commitments".
Sometimes, these two forces reinforce each other, creating closer, more rewarding, relations between media producers and consumers. Sometimes the two forces conflict, resulting in constant renegotiations of power between these competing pressures on the new media ecology.
Regulation, Public Attitudes, and Private Governance
Noam Chomsky and Edward S. Herman have established a propaganda model which purports to explain this bias. The common misinterpretation of this model is that all bias is conscious and centralized. The hypothesis is that the process is decentralized and operates as a confluence of factors, that includes the overt pressure from owners and advertisers, but also by the gradual internalization of the biases and values of the corporate owners, leading to self-censorship.
Other factors include the tendency of journalists to avoid doing original research, instead obtaining news from the same few wire services, such as Reuters and Associated Press , which themselves tend to cover the same news under the same perspective.
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- Taming corporate power: the key political issue of our age;
- Big Business and the National Purpose?
Due to the desire to reduce operation costs, the mainstream media favor news pieces that are pre-made by these news agencies instead of conducting their own reporting. Critiques have pointed to the ownership of major news outlets in USA by corporations. Bernie Sanders , an American anti-establishment politician contends that media are an arm of the ruling class.
In his view, "corporate media by definition has conflict of interests.
There have been allegations of corporate media's manipulation of presidential campaign facts against Bernie Sanders. This same economic pressure makes media susceptible to manipulation by government and other corporate sources through the widespread use of press releases , often created by industry-funded public relations firms. The point of view and statements made by governments, officials, military, police, national security organizations such as the FBI and CIA , as well as various other political offices are regularly reported as facts and are published without any or very little fact checking by the corporate media.
Perhaps the most infamous current example of the impact of the propaganda model on world events and societies was during the two-year period following the US attacks. During this time, according to a five year in-depth research project conducted by the Centre for Public Integrity ; the President of the United States George W. Bush and seven high-ranking officials in his administration made at least false statements about the threat posed to the world and to US national security by Saddam Hussein. These false statements were virtually uncontested by the corporate media and presented as a sound rationale for both the invasion of Iraq and the " War on Terror ".
Bush's ambitions to invade Iraq. National security correspondent Walter Pincus reported that he had been ordered to cease his reports that were critical of Bush administration.
As an example, Jessica Yellin on Anderson Cooper admitted being pressured by corporate executives to present positive stories during the run up to the Iraq war. He writes: "The National Press Corps was probably too deferential to the White House and to the administration in regard to the most important decision facing the nation during my years in Washington, the choice over whether to go to war in Iraq. The 'liberal media' -- in quotes -- didn't live up to its reputation.
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If it had, the country would have been better served. It would receive matching funding from the state as a multiple of its membership receipts. No other sources of income would be permitted. As well as getting the dirty money out of politics, this would force political parties to reconnect with the people, to raise their membership.
It will cost less than the money wasted on corporate welfare every day. All lobbying should be transparent. Any meeting between those who are paid to influence opinion this could include political commentators like me and ministers, advisers or civil servants should be recorded, and the transcript made publicly available. The corporate lobby groups that pose as thinktanks should be obliged to reveal who funds them before appearing on the broadcast media; and if the identity of one of their funders is relevant to the issue they are discussing, it should be mentioned on air.
Any company supplying public services would be subject to freedom of information laws with an exception for matters deemed commercially confidential by the information commissioner.see url
Corporate media - Wikipedia
Gagging contracts would be made illegal, in the private as well as the public sector with the same exemption for commercial confidentiality. Ministers and top officials should be forbidden from taking jobs in the sectors they were charged with regulating. But we should also think of digging deeper. Is it not time we reviewed the remarkable gift we have granted to companies in the form of limited liability?
We should look at how we might democratise the undemocratic institutions of global governance, as I suggested in my book The Age of Consent. This could involve dismantling the World Bank and the IMF, which are governed without a semblance of democracy, and cause more crises than they solve, and replacing them with a body rather like the international clearing union designed by John Maynard Keynes in the s — whose purpose was to prevent excessive trade surpluses and deficits from forming, and therefore international debt from accumulating. Instead of treaties brokered in opaque meetings of the kind now working towards a transatlantic trade and investment partnership between diplomats and transnational capital — which threaten democracy, the sovereignty of parliaments and the principle of equality before the law — we should demand a set of global fair trade rules.
Multinational companies should lose their licence to trade if they break them.
Big Business and the National Purpose
Above all, perhaps, we need a directly elected world parliament, whose purpose would be to hold other global bodies to account. These days everybody, young and older, should familiarize themselves together with the growing eBook business. Ebooks and eBook readers provide substantial benefits above traditional reading. Ebooks reduce down on the employ of paper, as recommended by environmental enthusiasts.
Presently there are no fixed timings for study. There is usually no question of waiting-time for new editions. Presently there is no transportation to be able to the eBook shop. The particular books in an eBook shop can be downloaded immediately, sometimes for free, at times for a fee.